Unleash scientific A/B testing to optimize conversions
More than just answering the one-time hypothesis, A/B tests can be used consistently to improve the shopping experience on your site.
- Personalization – Test what is the best personalisation method that works for your store.
- Merchandising – Let the merchandiser test one merchandising strategy against another and optimize the way you arrange the collections.
- Search & AutoComplete – Automate various search relevancy algorithms configuration to identify the best CTR and conversion rate.