B2B Search & Merchandising

Just because B2B companies are targeting other businesses doesn’t mean that their B2B eCommerce search should be any less powerful then their B2C compadres.

As the B2B product searching process is much more complex than the B2C search, be sure to follow the different B2B methodologies and strategies, such as: SKU indexing, customers groups, price lists, and fast sync.

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