Making Your Product Data Searchable

Depending on how your eCommerce platform structures product, you should determine which elements in the product data should be indexed in addition to the obvious product title.

In Shopify, these can include tags, vendor, product type, description, SKU, meta fields, and variant options. In Magento and BigCommerce, these can include description, SKU, and product attributes.

Making the selection is done simply by flipping a toggle in the dashboard.

magnifying glass on product