Personalization At Scale

Provide personalization for anonymous shoppers per their current intent in the moment

Personalization At Scale

Provide personalization for anonymous shoppers per their current intent in the moment

Define different shopper audiences and target them throughout their customer journey: collections, search, autocomplete dropdown, product recommendation widgets in product page, home page and cart

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Define Your Audiences

Define Your Audiences

Create highly relevant and personalized targeting by choosing your own suggested audience groups such as:

  • Loyal Shoppers 
  • Frequent Buyers
  • Search Abandoners
  • High intent shoppers
  • One time shoppers
  • Recent buyers

Or create your own according to what users have or have not done over a designated period of time, and what their intent is

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Create Specific and Relevant Audience Rules

Once audiences have been created, audience specific rules can be chosen to apply to particularly segments or groups, for example:

Create Specific and Relevant Audience Rules

Once audiences have been created, audience specific rules can be chosen to apply to particularly segments or groups, for example:

  • Loyal Customers see the most expensive products
  • Search Abandoners see the most popular products
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Use Time Frames To Create Specified Relevant Groups

Reaching the relevant audiences at scale has never been easier or faster

Use Time Frames To Create Specified Relevant Groups

Reaching the relevant audiences at scale has never been easier or faster

With groups such as:

  • All cart abandoners in the past month
  • All frequent customers from the last six months
  • All one time shoppers in the past year

Despite these being large segments, they can all be reached with a personalized experience

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Measure Personalization Impact Per Audience

Measure Personalization Impact Per Audience

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  • View audience-based analytics across the board through Fast Simon’s analytics system
  • Follow the progress of audience campaigns for anonymous users and every audience defined
  • Use these analytics to choose the impact on future and present audience groups
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Import Audiences from Klaviyo

Fast Simon’s integration with Klaviyo offers users the ability to configure audiences via the Klaviyo app

Klaviyo offers best-in-class Email & SMS Marketing & AI Shopping Optimization

Import Audiences from Klaviyo

Fast Simon’s integration with Klaviyo offers users the ability to configure audiences via the Klaviyo app

Klaviyo offers best-in-class Email & SMS Marketing & AI Shopping Optimization

These same audiences will be able to be used in our system to create a more holistic experience, allowing segments to be targeted via email and on the website in a similar way

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Complete Data Privacy Protection

Segments keeps data secure as all information is gathered through customer click profiles

Fast Simon’s on-site behavior personalization model fits in with a cookie-free future with ensured privacy standards and a secure customer experience

Complete Data Privacy Protection

Segments keeps data secure as all information is gathered through customer click profiles

Fast Simon’s on-site behavior personalization model fits in with a cookie-free future with ensured privacy standards and a secure customer experience

Fast Simon can share your customer data platform or marketing app such as Klaviyo, without using any PII

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