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Discover the world of AI-driven shopping optimization and fast-track your way to increased conversion rates, AOV, and customer loyalty. Explore expert insights on e-commerce personalization, merchandising, site search, and more.
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Marketing
7 Inspiring Omnichannel Merchandising Examples to Consider
With omnichannel merchandising, the customer is squarely at the center of your brand experience, regardless of where they shop. So whether they're finding your products on Instagram, in a brick-and-mo
Marketing
Mobile eCommerce: 6 Strategies and Best Practices
Mobile eCommerce, or mCommerce, refers to the buying and selling of goods and services through mobile devices like smartphones and tablets. It leverages mobile technology to facilitate transactions an
Marketing
Breaking Down the Top 5 Landing Page Designs for 2024
In the last few years, eCommerce landing pages have shifted towards minimalistic, mobile-first designs utilizing dynamic elements like high-quality videos and interactive features like countdowns—opti
Marketing
4 mCommerce Trends to Take Your Business Further in 2024
Mobile commerce, or mCommerce, refers to purchases made using a smartphone or tablet. This type of online shopping already comprises roughly 44% of all eCommerce sales—a number expected to rise to 50%
Marketing
Top Cross-Selling Tips for Maximizing Revenue
Cross-selling is a great strategy for e-commerce brands looking to elevate their game—strategically offering complementary items that enhance customer experience. But how do you cross-sell effectivel
Marketing
Get Inspired: 5 Email Remarketing Campaign Ideas That Really Work
Did you know that almost 70% of eCommerce shoppers abandon their carts? But email remarketing campaign ideas can successfully work to fix this and help you get inspired. Also referred to as email reta
Marketing
3 Customer Segmentation Strategies to Grow Your eCommerce Business
According to a Redpoint Global study, 64% of consumers prefer purchasing a product from a brand that knows them, and 34% say they would spend more on that brand. This means that if you implement custo
Marketing
Chat GPT Alternatives: 4 AI Technologies to Watch for in 2024
With the AI market share set to reach $407 billion by 2027, businesses can expect a dramatic increase in innovative tech that will boost their revenue and productivity. From voice search to personaliz
Marketing
The Power of AI in eCommerce Site Search
AI can do a lot for your eCommerce site. Sure, AI-based personalization often steals the show, but AI-driven search functionality is equally important. Think of site search as a service for your custo
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