How can I use geolocation to improve product recommendations?

Asked 9 months ago

Hi everyone. How can I use geolocation data to personalize product recommendations and cross-selling based on a customer's location? Can anyone provide me with some helpful advice? Thank you!

Darrell Bowman

Wednesday, March 15, 2023

Leveraging geolocation data can help you deliver highly personalized and relevant product recommendations and cross-selling.

For instance, you can suggest popular products in their region or highlight items that complement their culture or activity. This approach helps create a personalized and seamless shopping experience that keeps customers returning for more.

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