The editorial team at Fast Simon comprises content researchers, expert writers, experienced editors, and fact-checkers.
We strive to create informative and actionable insights for e-commerce managers, marketers, and merchandisers. Our objective is to support e-tailers in providing their customers with a smoother, more efficient, and customized shopping experience.
The following principles form the cornerstone values and standards that direct our entire content creation process from topic exploration to eventual publication.
Excellence & Accuracy
We continually strive to produce top-quality content that is credible and reliable. Excellence entails pursuing content that meets or exceeds expectations. This principle involves creating content that is well-researched, accurate, and trustworthy.
To achieve excellence in our editorial work, we carefully vet and recruit writers and editors who are experienced, qualified, and skilled at their craft. It also involves regularly reviewing and refining the editorial process to ensure we produce content to the highest possible standards.
Editors are responsible for ensuring content is structurally and grammatically error-free before it goes to our dedicated fact-checkers, who ensure that our sources are legitimate and our claims are valid.
Furthermore, we strive for objective reporting to ensure our posts and articles reflect accurate details that don't favor one side or perspective. All editorial team members are required to disclose any potential conflicts of interest to maintain unbiased content.
Relevancy & Purposefulness
A vital requirement we need to fulfill is to produce relevant and valuable content for our target audience. This means that our insights should meet the needs and appeal to the interests of our intended readers and be of practical application to them. Content also needs to be timely and cover e-commerce topics that are current and newsworthy.
To maintain relevancy, our editorial team must have a strong understanding of our target audience, including the challenges they face and what guidance will be most beneficial to their needs. We also regularly monitor trends and developments in the field of e-commerce and AI to optimize the customer's shopping experience. In addition, we periodically update existing content to make sure that our insights are accurate and up to date.
Accessbility & Inclusion
For Fast Simon to deliver accessible and inclusive information, it needs to be usable for all individuals, regardless of their abilities or backgrounds.
To adhere to this principle, posts should be formatted and structured in a way that is easy to follow and scan. It also means using clear and concise language and avoiding unnecessary jargon. We should give simple clarifications and examples to explain more complex concepts wherever needed.
Being inclusive involves reporting on a wide range of topics that appeal to the interests and needs of e-commerce professionals from various retail sectors. We're committed to producing content that represents diverse perspectives, experiences, and voices.
With these principles and guidelines in mind, we established a structured and multitiered editorial process. It is a flexible approach that we constantly evaluate and refine to enhance the efficiency and quality of the content. The editorial process consists of the following steps:
Creating and Allocating Content Briefs
Content researchers thoroughly explore and research the main topic of each post. Based on their findings, they determine the information needed to fully address the readers' queries and the most effective way to present it.
The content researchers compile content briefs or outlines that provide writers with a clear picture of what topics they need to cover, how they should structure their content, and any other details specific to their posts.
We carefully consider which writer to assign to each post, taking into account their education, background, experience, and areas of expertise.
Writing and Sourcing
Our expert writers also need to conduct further research on the topic. They draw on their research findings, training, and first-hand experience when crafting their content.
In alignment with our zero-tolerance policy for plagiarism, writers fully cite all sources that directly or indirectly inform their content. Giving credit to our sources also allows readers to delve deeper into the topic if they are interested.
Editing and Proofreading
Once writers have submitted their posts, our editors meticulously examine each one. They evaluate the article's content, style, organization and flow, clarity, and conciseness. They also carefully review the finer points, such as grammar, word choice, and punctuation. Lastly, editors check that the writer has met all the content brief's specifications and achieved its main goals.
After the editors have reviewed and proofread a post, it then moves to our knowledgeable fact-checkers, who do a final review of it. The fact-checking process typically involves cross-referencing sources and data, reviewing statistics and facts, and ensuring that the content is accurate and credible before publishing it on Fast Simon's website.
Updating and Amending
We continually evaluate our content after publication. We may supplement, change, or remove certain information to stay current with the latest advancements, news, and trends in online shopping optimization.
Additionally, editors may make necessary corrections to fix any inaccuracies we weren't aware of at the time of publication. We welcome reader feedback in this regard and encourage readers to notify us if they find any inconsistencies, mistakes, or missing information. Readers can reach us by emailing email@example.com.
Our content may contain links to websites and resources owned by third parties. Fast Simon doesn't necessarily share their opinions or viewpoints. We don't endorse them and aren't responsible for the accuracy and reliability of their sites or content.
We advise readers to perform their own research and cautiously evaluate third parties' claims, products, services, resources, and other offerings. In particular, it's important to familiarize yourself with the terms and conditions, policies, and other regulations of external websites.
Fast Simon's content is available for personal use and can be accessed, read, downloaded, and printed by readers. However, we don't allow the reproduction, republication, or distribution of our content for commercial purposes without our prior written consent.
Disclaimer of Warranties
The editorial team provides our content "as is" without any warranties. Although we're committed to delivering error-free insights, we can't guarantee our information's completeness, accuracy, timeliness, suitability, or availability. Readers should always check the credibility of information and advice before relying on it.
It's important to emphasize that readers should not use Fast Simon's insights and information as a substitute for professional advice. Our posts are general and educational in nature and are for informational purposes only. Our content should never be the sole source of information or regarded as a guarantee of results.
Before making any important decisions or transactions, it's essential to seek the advice of suitably qualified and experienced professionals, whether a developer, finance, business, or marketing specialist, or expert in any other field.
Limitation of Liability
Fast Simon are not responsible for any errors, omissions, or inaccuracies in our content. We also can't be held liable for any direct or indirect damages, losses, harm, injuries, or other consequences from using the information provided in our content.
By accessing and using our content, you agree to these terms and conditions and understand that you use the information at your own risk.