How often should I send email marketing campaigns?

Asked 8 months ago

Hello! What's the optimal frequency for sending email marketing campaigns to customers? Daily, weekly, or less frequently? Is there a sweet spot for email frequency that will maximize my chances of conversions without annoying or overwhelming my customers? Thank you in advance! 

Ecommerce store Email remarketing frequency Conversion rates

Samuel Greene

Friday, April 28, 2023

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The sweet spot for email frequency is 1 to 2 times a week. Going aggressive with your email marketing campaigns can annoy the customers, leading to higher opt-outs and lower conversion rates.

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