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The Fast Lane
Discover the world of AI-driven shopping optimization and fast-track your way to increased conversion rates, AOV, and customer loyalty. Explore expert insights on e-commerce personalization, merchandising, site search, and more.
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Search & discovery
How to Use Shopify Instant Search to Maximize Product Discovery
Shopify Search has become a go-to solution for millions of merchants looking to sell their products online. In most cases, the success of your Shopify store depends on how well you can maximize your p
Search & discovery
Decoding Natural Language Search: Easy Implementation for eCommerce Merchants
The way people interact with technology and conduct online searches is continuously evolving. One significant shift is the rise of natural language search (NLS), driven by advancements in machine lear
Personalization
Web Personalization: Improve Your eCommerce Store's Conversion Rates
With millions of online stores vying for consumer attention, your business needs a powerful edge to stay ahead of the competition. That's where web personalization comes into play. Below, we delve int
Search & discovery
7 Crucial Site Search Statistics to Improve Customer Experience
Thanks to eCommerce giants like Amazon, we've gotten used to the convenience of quickly finding exactly what we're looking for. And now, we expect the same seamless experience from pretty much every o
Search & discovery
6 Ways to Improve Internal Site Search Optimization
Looking for products on an e-commerce website should be effortless and user-friendly. Your customers want to be able to find what they're looking for quickly and easily. Nearly 90% agree that a good s
Merchandising
5 Inspiring Digital Merchandising Examples to Emulate
Shopping online is now the norm, meaning that brands have to keep evolving to meet rising customer expectations. Today's shoppers demand immersive digital experiences that mimic the real world, and im
Marketing
7 Inspiring Omnichannel Merchandising Examples to Consider
With omnichannel merchandising, the customer is squarely at the center of your brand experience, regardless of where they shop. So whether they're finding your products on Instagram, in a brick-and-mo
New topic - yo9ls
eCommerce Search Engine: How Does the Algorithm Work
Trying to understand the complex inner workings of search algorithms isn't easy. They're often closely guarded secrets. But. whether it's Google or an internal eCommerce search, most of these algorit
Search & discovery
Google Bard vs. Google Search: Is One Better Than the Other?
eCommerce is a dynamic and highly competitive field. This means that online stores need cutting-edge tools to optimize their online presence and enhance customer experiences. Google, a tech giant, off
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