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Woolery - Fast Simon Inc.
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Woolery

Woolery delivers the best customer service using InstantSearch+.

Industry

Fiber Arts

Platform

BigCommerce

Challenge

A true need for an intuitive, plug-and-play, no maintenance app; Clients not finding desired products.

Solution

The simple and fast integration with InstantSearch+ allows Woolery to make the changes they want easily and see the adjustments in no-time.

Results

3x
Conversion rate from search is 3X higher compared to non-search sessions.
4x
Conversion rate from search is 3X higher compared to non-search sessions.
50%
Of the store’s revenue comes from search.

About

Woolery is a family owned fiber arts business with a mission to provide a broad array of fiber arts supplies and equipment at competitive prices with fast turn-around time and world-class customer service.

We are very pleased with the performance of InstantSearch+ as well as how easy it is to install and use. Our favorite feature is hands down the machine learning module, a true game-changer for us.

WAVE MCFARLAND
WAVE MCFARLAND |President

Challenges

Clients not finding desired products.

Navigation on-site across all categories.

A true need for an intuitive, plug-and-play, no maintenance app.

Solutions

What we like best about IS+ is the machine learning component and the ability to display search results from products, categories, our blog and content pages

WAVE MCFARLAND |President

Personalized onsite search

As a family-owned business for more than 35 years, Woolery aimed to find a search solution that will easily handle their specific needs with no hassle such as coding, integration or maintenance. While having a large product catalog, organized across a number of different categories, Woolery needed to provide its customers with an easy-to-use and accurate onsite search experience, thus giving their customers exactly what they were looking for.

Understanding customers’ intent

InstantSearch+ optimizes the shopping experience, allowing shoppers to search for relevant content across the site. InstantSearch+ machine learning algorithm is constantly adjusting itself to the customers’ intention in order to deliver the best results along with a superb shopping experience.
The simple and fast integration with InstantSearch+ along with the intuitive dashboard interface allows Woolery to make the changes they want easily and see the adjustments and results in no time on their store.

Woolery website snapshot

Results

Fast Simon search results on Mobile

Woolery uses InstantSearch+ to deliver incredibly detailed onsite search results and drive conversions.

Shortly after installing InstantSearch+ Woolery saw an increase in conversion rate from search by 3X, compared to non-search sessions. User value from search also increased by 4X compared to non-search.

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